Media Consultant
Karabell Industries LLCFind BBB Accredited Businesses in Media Consultant.
About
Important information
- Advertising Review:
In February 2022, Better Business Bureau questioned Karabell Industries LLC's website, www.karabellindustries.com, which stated:
“Our industries of politics, entertainment and environmentally friendly products will transform your business ethically and environmentally, so the world can become more enjoyable for all.”
“ECO-FRIENDLY”
“Eco-friendly Products”
“Create sustainability within your company with our line of eco friendly products.”
“…work with products that are eco-friendly.”According to BBB’s Code of Advertising, “Advertisers should not make broad, unqualified general environmental benefit claims like ‘green’ or ‘eco-friendly. Advertisers must qualify general claims with specific environmental benefits. Advertisers must possess competent and reliable evidence (often scientific evidence) to support all environmental benefit claims. Qualifications for any claim must be clear, conspicuous and understandable. When an advertiser qualifies a general claim with a specific benefit, the benefit should be significant. Advertisers must not highlight small or unimportant benefits."
BBB requested the business clarify its business model and substantiate, modify or discontinue the claims made on its website. The company replied to BBB indicating a response would not be provided to our office.
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