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Important information
- Advertising Review:
On April 15, 2022, BBB contacted the business regarding it's claim of "FREE ONLINE ONLY, Only Shipping and Handling" on it's website. Consumers have informed the BBB that they are not charged for shipping and handling only. That they are auto enrolled in a monthly membership which is hidden in the terms and conditions at the bottom of the website page.
According to the BBB Code of Advertising, any advertisement for a product or service that includes an offer to sell or provide consumers with additional goods or services under a negative option feature must include a clear and conspicuous disclosure of all material terms of the negative option feature. Such material terms include: the existence of the negative option feature; the cost of the additional goods or services; how consumers can cancel and avoid future shipments and charges; and how consumers can return items that they do not want. Advertisers must avoid making disclosures that are vague, unnecessarily long or which contain contradictory language. Advertisers must not interpret the consumer’s silence, failure to take an affirmative action to reject goods or services, or failure to cancel the agreement, as consent to enroll the consumer in the negative option feature. Instead, they must ensure that the consumer affirmatively consents (either online, over the phone, or in person) to the negative option feature before enrolling the consumer in the plan.
BBB did not receive a response from the business.
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